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Palette leads the way with continuous educational programs and connective events designed to inform, inspire, and foster growth.

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Group of four people posing outdoors smiling at a Palette Northshore business networking event in Covington, LA, with trees and cars in the background.

Upcoming Events in Covington, LA

Filtering by: “Access Capital”
Mastering the Digital Marketing Process: From Strategy to Engagement
May
14
Access Education, Access Community, Access Capital

Mastering the Digital Marketing Process: From Strategy to Engagement

  • St. Tammany Economic Development Corporation (map)
  • Google Calendar ICS

Access Education: Mastering the Digital Marketing Process

Palette Northshore, in partnership with the Louisiana Small Business Development Center at Southeastern Louisiana University, present: “Mastering the Digital Marketing Process: From Strategy to Engagement” - a free workshop for small businesses.

Discover the core steps of an effective digital marketing strategy, from building a strong foundation to creating engaging content and driving customer interaction.

Digital marketing is essential for small businesses looking to attract, engage, and convert customers online. This session will provide actionable insights, hands-on exercises, and real-world examples to help small business owners navigate the digital landscape and optimize their marketing efforts.

What Participants Will Learn:

  • The key components of a digital marketing strategy and how to implement them

  • How to identify and reach your ideal target audience

  • The role of content, social media, SEO, and email marketing in customer engagement

  • How to use AI tools to streamline marketing efforts and save time

  • Practical steps to create a 30-day digital marketing plan for their business

Event Registration HERE

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Starting and Financing Your Business
May
6
Access Education, Access Community, Access Capital

Starting and Financing Your Business

Access Education: Starting and Financing Your Business

Palette Northshore, in partnership with the Louisiana Small Business Development Center at Southeastern Louisiana University, present a free workshop for small businesses.

Event Registration

View Event →

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