Access Education: Mastering the Digital Marketing Process
Palette Northshore, in partnership with the Louisiana Small Business Development Center at Southeastern Louisiana University, present: “Mastering the Digital Marketing Process: From Strategy to Engagement” - a free workshop for small businesses.
Discover the core steps of an effective digital marketing strategy, from building a strong foundation to creating engaging content and driving customer interaction.
Digital marketing is essential for small businesses looking to attract, engage, and convert customers online. This session will provide actionable insights, hands-on exercises, and real-world examples to help small business owners navigate the digital landscape and optimize their marketing efforts.
What Participants Will Learn:
The key components of a digital marketing strategy and how to implement them
How to identify and reach your ideal target audience
The role of content, social media, SEO, and email marketing in customer engagement
How to use AI tools to streamline marketing efforts and save time
Practical steps to create a 30-day digital marketing plan for their business